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NPD: All systems… pause

Published:  18 May, 2020

The global pandemic and changing consumer behaviour that accompanies it have presented myriad challenges when it comes to NPD, as Lisa Riley reports

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LWF: Innovation theme spills outwards with new product launches

Published:  24 May, 2018

As an event for striking new deals and making new relationships, it is unsurprising that the London Wine Fair has become one of the major launchpads for new product development, with producers and importers using the fair as a stage on which to show off what they have been working hard on throughout the year.

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Innovation essential if wine to curb falling consumer base

Published:  23 May, 2018

The last major innovation in the wine category was the screwcap – first introduced a couple of decades ago - and the category is going to have to seriously pick up the pace if it is to stay relevant to today’s consumer.

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Copestick Murray pushes ahead with Superhero wine range

Published:  22 May, 2018

Copestick Murray is pushing ahead with the development of a wine range focused on linking variety and style to superhoeros, aiming at the millennial market and consumers seeking an accessible and catchy way to engage with wine.

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Harpers at LWF: English Fizz, Driving NPD and The Future of the Agency Model

Published:  15 May, 2018

Harpers will be again be taking the stage at this year’s reinvigorated London Wine Fair with a mix of briefings and tasting, tying in with exciting new features including the Innovation Zone and Drinks Britannia, where the results of our English Wine Stars Awards will be revealed.

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